EXHIBIT 99.1

 

CROWN MEDIA HOLDINGS ANNOUNCES OPERATING RESULTS

FOR FOURTH QUARTER OF 2015

 

STUDIO CITY, Calif. – February 18, 2016

 - Crown Media Holdings, Inc. (NASDAQ:CRWN) today reported its operating results for the three months and year ended December 31, 2015.

 

Operating Highlights

 

 

·

Double-digit advertising revenue. The addition of 5.1 million Hallmark Channel subscribers and 6.7 million Hallmark Movies & Mysteries subscribers, over the last twelve months, coupled with ratings and pricing improvements particularly on Hallmark Movies & Mysteries, resulted in 21% advertising revenue growth quarter over quarter and full year growth of 18%.

 

·

Fall Harvest galvanized the fourth quarter of 2015. Hallmark Channel kicked off the fall season with four original movie premiers in October 2015, delivering increases of 12% among households and 6% among Women 25 to 54 over the same period in 2014.  

 

·

Countdown to Christmas again elevated Hallmark Channel to be the #1 rated cable network in November and December 2015 among Women 25 to 54. Countdown to Christmas Thanksgiving Week event featured five back to back original movie premieres which led Hallmark Channel to its highest ever week, month, and quarter in audience Prime Time delivery.

 

·

Hallmark Movies & Mysteries’ Most Wonderful Movies of Christmas gained new audiences in 2015. In its third season, Most Wonderful Movies of Christmas featured four original movie premieres reaching 33.3 million viewers, a 13% growth from 2014. In addition, Hallmark Movies & Mysteries achieved its most watched movie premiere among Women and Adults 25 to 54  (Debbie Macomber’s Dashing through the Snow) and reached its highest Prime Time week, month, and quarter in network history. 

 

·

Crown Media renewed its carriage with NCTC members in a multi-year agreement. In December 2015, Crown Media finalized its renewal agreement with NCTC, extending the carriage of Hallmark Channel and Hallmark Movies & Mysteries.

 

“2015 marked another year of significant achievements with the expansion of our subscriber base, strong growth in audience for both channels and double-digit quarterly advertising sales increases” said Bill Abbott, President and CEO of Crown Media Family Networks. “Forging ahead in 2016, we will continue to focus on being the celebration destination for viewers with events such as Winterfest,  Countdown to Valentine’s Day,  June Weddings,  Fall Harvest, and Thanksgiving Weekend Event.”  

 

Financial Results

 

Historical financial information is provided in tables at the end of this release.

 

Operating Results

 

For the fourth quarter of 2015, Crown Media reported revenue of $158.8 million, an 18% increase from $134.2 million in the fourth quarter of 2014. Advertising revenue increased 21% to $134.1 million from $111.1 million in the fourth quarter of 2014 due to audience growth across both channels. Subscriber fee revenue increased 8% to $22.0 million from $20.3 million in the fourth quarter of 2014 primarily due to revenue from AT&T. Other revenue decreased $0.3 million for the quarter to $2.6 million as compared to $2.9 million in the prior year’s quarter due to the timing of the Company’s film licensing arrangements in the international market.

 

For 2015, Crown Media reported revenue of $478.7 million, a 15% increase from $415.6 million in 2014. Advertising revenue increased 18% to $386.2 million in 2015 from $327.7 million in 2014. The increase in advertising revenue was due to subscriber, pricing and ratings growth across both channels. Subscriber fee revenue increased 3% to $85.3 million


The following information was filed by Crown Media Holdings Inc (CRWN) on Thursday, February 18, 2016 as an 8K 2.02 statement, which is an earnings press release pertaining to results of operations and financial condition. It may be helpful to assess the quality of management by comparing the information in the press release to the information in the accompanying 10-K Annual Report statement of earnings and operation as management may choose to highlight particular information in the press release.

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