Exhibit 99.1

 

 

 

Accelerize Inc. Reports Financial Results FOR THE FIRST QUARTER OF 2018

 

First quarter revenue of $6 million; First quarter sales bookings for new Journey platform outpace traditional bookings

 

NEWPORT BEACH, Calif. – May 14, 2018 –

Accelerize (OTCQB: ACLZ), a leader in marketing technology solutions, today announced financial results for the first quarter ended March 31, 2018.

 

Accelerize owns and operates CAKE, a marketing technology that provides a comprehensive suite of innovative marketing intelligence tools. Our powerful software-as-a-service (SaaS) is an enterprise solution that has been an industry standard for advertisers, agencies, networks and publishers to measurably analyze and improve digital marketing spend.

 

Business Highlights for Q1 2018

 

Quarter-over-Quarter Change in Average Revenue per Customer and Average number of Customers: Q1 2018 Revenues increased fractionally to $6.0 million while the total number of customers increased by 3% and average revenue per customer decreased by 3% year-over-year. Revenue remained broad-based with no single customer representing more than 5% of total revenue.

New Journey platform gains momentum as sales bookings increase: The Company’s launch of Journey continues to gain momentum with first quarter sales bookings already outpacing traditional bookings for its CAKE platform. Journey is a new cloud-based platform solution targeting large advertisers, publishers and brands, that collects and analyzes customer journey data using multi-touch attribution for marketing campaign optimization. Accelerize sees its growing sales pipeline for Journey translating into a significant high margin revenue stream that will progressively grow throughout 2018. Sales bookings are an operational metric management believes useful but should not be considered in isolation or as a substitute for GAAP results and should be read in conjunction with the Company’s GAAP results.

Recent Journey customer wins include several high profile companiesDuring the quarter the Company announced the addition of one of the world’s largest international banks with assets over $1 trillion as a Journey customer, as well as a leading online retailing brand.

Commenced the international marketing launch of JourneyThe Company launched its international marketing efforts for the Journey platform during the quarter. International markets represented about 40% of Company-wide sales in 2017 and the Company sees significant market potential for Journey, especially in the European and Asian markets.

Embedded Domo in Journey Platform to further leverage customer journey data: The Company embedded the capabilities of Domo’s cloud-based platform to give marketers more ways to leverage customer journey data, capturing the best insights possible about how their multi-channel marketing campaigns are running, and helping them make decisions that improve performance.

 

 

The following information was filed by Accelerize Inc. (ACLZ) on Monday, May 14, 2018 as an 8K 2.02 statement, which is an earnings press release pertaining to results of operations and financial condition. It may be helpful to assess the quality of management by comparing the information in the press release to the information in the accompanying 10-Q Quarterly Report statement of earnings and operation as management may choose to highlight particular information in the press release.

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