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Exhibit 99.1
Accelerize Inc. Reports Financial Results for the Second Quarter of 2017
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Software licensing revenue in Q2 2017 rose 6.1% to $4.9 million |
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Company increased R&D and marketing expenses in preparation for the launch of its new enterprise software in Q3 2017 |
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Completed a $15 million three-year hosting service extension in July 2017 to support anticipated growth from its enterprise software launch |
NEWPORT BEACH, Calif. – August 9, 2017 – Accelerize Inc. (OTCQB: ACLZ), a leader in marketing technology solutions, today announced financial results for its second quarter which ended June 30, 2017.
Accelerize Inc. owns and operates CAKE, a technology provider of customer journey analytics solutions that measurably improve marketing campaign performance and return on advertising spend. CAKE’s powerful software-as-a-service (SaaS) enterprise platform provides unparalleled insight into every step in the customer journey and sophisticated tools that enable advertisers, publishers, agencies and affiliate networks to maximize the effectiveness of their marketing efforts across the digital spectrum.
Business Highlights for Q2 2017
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Continued Growth of Monthly Recurring License Fees, Average Revenue per Customer and Total Number of Customers: Q2 2017 software license fee revenues increased 6.1% year-over-year to $4.9MM and comprised 82% of total revenue compared to 77% in Q2 2016. Total number of customers increased by 5% with average license revenue per customer increasing by 1% year-over-year through broader usage of the Company’s SaaS platform. Revenue remained broad-based with no single customer representing more than 5% of total revenue. |
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Increased Investment in Technology for Cloud-based Enterprise Software Platform: During Q2 2017 the Company completed the development of its new enterprise software platform scheduled to be launched in Q3 2017. The Company expects this new enterprise product launch to significantly broaden the size and scope of its recurring-revenue opportunities, especially with large advertisers, publishers and brands. |
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