Exhibit 99.1



Media Contact: Erica Ryan
     Senior Marketing Communications Manager
     A.D.A.M., Inc.
     (404) 604-2757


Investor Contact: Jody Burfening
     Lippert/Heilshorn & Associates
     (212) 838-3777

A.D.A.M. Announces Second Quarter 2010 Financial Results

– Second Quarter Adjusted Operating Income Margin of 18% –

ATLANTA – August 10, 2010 – A.D.A.M., Inc. (Nasdaq: ADAM), a leading provider of health information and benefit technology solutions, today announced its financial results for the second quarter ended June 30, 2010.

“We made solid progress during the second quarter in sharpening our operational execution in 2010,” said Mark Adams, president and chief executive officer of A.D.A.M. “Sharper focus on customer service, marketing, sales and product development will further align our company with marketplace requirements and drive revenue growth in the future. In addition, our accelerated product development programs are creating a pipeline of new product offerings, several of which we expect to release in the second half of this year.”

“Our second quarter financial results were consistent with our expectations and are highlighted by our adjusted operating income margin of 18% of revenues. A.D.A.M.’s revenues continue to shift more heavily towards our recurring revenue model and away from product sales. Our business model continued to generate EBITDA that was 27% of revenues, which gives us the internal funding necessary to continue to reinforce our foundation for future growth.”

Financial Results:

Second Quarter Highlights

License revenues were $6.5 million for the second quarter of 2010 and 2009. Total revenues were $6.7 million for the second quarter of 2010, compared to $7.1 million in the second quarter of 2009, reflecting lower product revenue as a result of the switch from selling CD-ROM products to online license solutions with recurring revenues over future periods.

Non-GAAP adjusted operating income was unchanged at $1.2 million, or 18% of revenues, for the second quarter of 2010, compared to 17% of revenues for the second quarter of 2009.

The following information was filed by Adam Inc on Tuesday, August 10, 2010 as an 8K 2.02 statement, which is an earnings press release pertaining to results of operations and financial condition. It may be helpful to assess the quality of management by comparing the information in the press release to the information in the accompanying 10-Q Quarterly Report statement of earnings and operation as management may choose to highlight particular information in the press release.

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